Chapter 4
Suggestion is Power
How many times have you heard it said, “Just believe you can do it and you can!” Whatever the task, if it is begun with the belief that you can do it, it will be done perfectly. Often belief enables a person to do what others think is impossible. It is the act of believing that is the starting force or generating power that leads to accomplishment. “Come on, fellows, we can beat them,” shouts someone in command, whether in a football game, on the battlefield, or in the strife of the business world. That sudden voicing of belief, challenging and electrifying, reverses the tide and --Victory! Success! From defeatism to victory --and all because some mighty believer knew that it could be done.
You may be shipwrecked or tossed into the water near a rocky shore, and momentarily you may fear that there isn’t a chance for you. Suddenly a feeling comes that you will be saved or that you can save yourself. The moment you have that feeling it begins to take the form of belief, and along with the belief comes the power to assist you. You may be in a fire, surrounded by flames and enveloped in smoke, and frantic with fear. This same power asserts itself --and you may be saved. Emerson explains it by saying that in a difficult situation or a sudden emergency our spontaneous action is always the best. Many stories have been told of the great reserves of the subconscious mind, how under its direction and by imparting its superhuman strength frail men and women have been able to perform feats far beyond their normal powers. Great orators and writers are often amazed at the power of the subconscious mind to furnish them with a steady flow of thoughts.
After studying the various mystical religions and different teachings and systems of mind-stuff, one is impressed with the fact that they all have the same basic modus operandi, and that is through repetition --the repeating of certain mantras, words, formulas, or just plain mumbo-jumbo, which William Seabrook declared witch doctors, Voodoo high priests, “hexers,” and many others followers of strange cults, use to invoke the spirits or work black magic. One finds the same principle at work in the chants, the incantations, litanies, daily lessons (to be repeated as frequently as possible during the week), the frequent praying of the Buddhists and Moslems alike, the affirmations of the Theosophists and the followers of Unity, the Absolute, Truth, New Thought, Divine Science; in fact, it is basic in all religions, although here it is white magic instead of black magic. When one seeks further, one sees the same principle at work in the beating of toms-toms or kettledrums by savages in all parts of the globe, the sound vibrations of which arouse similar vibrations in the psychic nature of these savages, so that they become stimulated, excited, and emotionalized to the point where they defy death. The war dances of the American Indians with their repeated rhythmic physical movements, the tribal ceremonies to bring rain, the dancing of the whirling dervishes, even the playing of martial music at critical times, as well as the spirited music that is played for the workers in many industrial plants, embody the same principle.
Some interesting facts as to the repetition of certain mystical chants and prayers are recounted by Theos Bernard in his book, Penthouse of the Gods, published in 1939. When he wrote it, he claimed to be the first white person to enter the mysterious city of Lhasa in Tibet, high in the Himalaya mountains, where dwell in monasteries thousands of lamas --followers of Buddha.. On reading the book one gets the impression that when the lamas or monks are not eating or attending to the material wants of the body, they are constantly and continuously engaged in their mystical chants, using their prayer wheels. Bernard declared that in one temple the monks spent the entire day repeating prayers they had started at daybreak, the exact number of repetitions being 108,000. He told also of how lamas accompanying him repeated certain fixed chants for the purpose of giving him additional strength.
It is obvious that in all similar religions, cults, and orders there is a prescribed ritual in which the repetition of words, mystical or otherwise, plays an important part. And this brings us to the law of suggestion, through which all forces operating within its limits are capable of producing phenomenal results. That is, it is the power of suggestion --an autosuggestion (your own to yourself) or heterosuggestion (coming to you from outside sources)-- that starts the machinery into operation or causes the subconscious mind to begin its creative work --and right here is where the affirmations and repetitions play their part. It’s the repetition of the same chant, the same incantations, the same affirmations that leads to belief, and once that belief becomes a deep conviction, things begin to happen. A builder or contractor looks over a set of plans and specifications for a bridge or a building, and, urged by a desire to get the contract for the work, declares to himself: “I can do that. Yes, I can do that.” He may repeat it silently to himself a thousand times without being conscious of doing it; nevertheless, the suggestion finds a place in which to take root, he gets the contract, and the structure is eventually built. Converse, he may say that he can’t do it --and he never does.
This is the identical force and the same mechanics that Hitler used in building up the German people to attack the world. A reading of his Mein Kampf will verify that. Dr. Rene Fauvel, a famous French psychologist, explained it by saying that Hitler had a remarkable understanding of the law of suggestion and its different forms of application, and that it was with uncanny skill and mastery showmanship that he mobilized every instrument of propaganda in his mighty campaign of suggestion. Hitler openly stated that the psychology of suggestion was a terrible weapon in the hands of anyone who knew how to use it. Let’s see how he worked it to make the Germans believe what he wanted them to and once that belief took hold, how they started their campaign of terror. Slogans, posters, huge signs, massed flags appeared throughout Germany. Hitler’s picture was everywhere. “One Reich, one Folk, one Leader” became the chant. It was heard everywhere that a group gathered. “Today we own Germany, tomorrow the entire world,” the marching song of the German youths, came from thousands of throats daily. Such slogans as “German has waited long enough,” “Stand up, you are the aristocrats of the Third Reich,” “Germany is behind Hitler to a man,” and hundreds of others, bombarded them twenty-four hours a day from billboards, sides of buildings, the radio, and the press. Every time they moved, turned around, or spoke to one another, they got the idea that they were a superior race, and under the hypnotic influence of this belief, strengthened by repeated suggestion, they started out to prove it. Unfortunately for them, there were other nations who also had strong national beliefs that eventually became the means of bringing defeat to the Germans.
Mussolini, too, used the same law of suggestion in an attempt to make a place for Italy in the sun. Signs and slogans such as “Believe, Obey, Fight,” “Italy must have its great place in the world,” “We have some old scores and new scores to settle,” covered the walls of thousands of buildings, and similar ideas were at the same time dinned into the people via the radio and every other means of direct communication by the spoken word.
Stalin, too, used the same science to build Russia into what she is today. The Institute of Modern Hypnotism in November, 1946, recognizing that Joseph Stalin had been using the great power of the repeated suggestion upon the Russian people in order to make them believe in their strength and power, named him as one of the ten persons with the “most hypnotic eyes in the world,” rating him as a “mass hypnotist.”
The Japanese war lords used it to make fanatical fighters out of their people. From the very day of their birth Japanese children were fed the suggestion that they were direct descendents of Heaven and destined to rule the world. They prayed it, chanted it and believed it; but here again it was used wrongly.
For forty-four years, ever since the Russo-Japanese war, the Japs immortalized Naval Warrant Officer Magoshichi Sugino, fabled as one of Japan’s early suicide fighters and greatest heroes. Thousands of statues were erected to his memory and in repeated song and story young Nipponese were taught to believe that by following his example, they could die in no more heroic manner than as a suicide fighter. Millions of them believed it and during the war thousands of them did die as suicide fighters. Yet Sugino, who was supposed to have gone to his death while scuttling a ship to bottle up the Russian fleet at Port Arthur, didn’t die. He was picked up by a Chinese boat, and upon learning that he was being lauded by his people as a great suicide fighter, decided to remain forever obscure and became an exile in Manchuria. Associated Press dispatches from Tokyo in November, 1946, tell how he was discovered after all these years and was being returned home. Although he was alive and well, it continued to be dinned into the ears of young Nipponese that there was no greater heroic act than to die as Sugino had. This terrible and persistent deeply founded belief, though based entirely on a fable, caused thousands of Japanese to throw away their lives during the war.
We, too, as Americans, were subjected to the power of suggestion long before and during World War I; we got it again in a big way under the direction of General Hugh Johnson with his N.R.A. plan, and in World War II it inspired us to increase our effort, to buy bonds, and so forth. We were constantly told that Germany and Japan had to be defeated unconditionally. Under the constant repetition of the same thought all individual thinking was paralyzed and the mass mind became grooved to a certain pattern --win the war unconditionally. As one writer said: “In war the voice of dissension becomes the voice of treason.” So again we see the terrific force of thought repetition --it is our master and we do as we are ordered.
This subtle force of the repeated suggestion overcomes our reason, acting directly on our emotions and our feelings, and finally penetrating to the very depths of our subconscious minds. It is the basic principle of all successful advertising --the continued and repeated suggestion that first makes you believe after which you are eager to buy. In recent years we have enjoyed a vitamin spree. Vitamins for this and vitamins for that have come to us from all sides, and millions buy them in capsule form, so potent is the repeated suggestion of their value.
For centuries tomatoes were looked upon as poisonous. People dared not eat them until some fearless person tried them and lived. Today millions of people eat them, not knowing that less than a hundred years ago they were considered unfit for human consumption. Conversely, the lowly spinach may go into the discard, because our own United States Government declares that it does not contain the food values attributed to it for centuries. It is easy to see that millions will believe this and refuse any longer to honor Popeye’s favourite dish.
Nothing is clearer than that the founders of all great religious movements knew much about the power of the repeated suggestion and with it gained far-reaching results. Religious teachings have been hammered into us from the time of our birth, into our mothers and fathers before us and into their parents and their parents before them, and likewise back through the centuries. There’s certainly white magic in that kind of believing.
Such statements as “What we do not know will not hurt us” and “Ignorance is bliss” take on greater significance when we realize that the only things that can harm us or bother us are those of which we become conscious. We have all heard the story of the man who didn’t know it couldn’t be done and went ahead and did it. Psychologists tell us that as babies we have only two fears: the fear of loud noises and the fear of falling. All our fears come with knowledge or develop as a result of our experiences; they come form what we are taught or what we hear and see. I like to think of men and women who, like staunch oak trees, can stand firm amid the many crosscurrents of thought that whirl around them. But far too many people are like saplings that are swayed by every little breeze and ultimately grow in the direction of some strong wind of thought that blows against them.
The Bible is filled with examples of the power of thought and suggestion. Read Genesis, chapter 30, verses 36 to 43, and you’ll learn that even Jacob knew their power. The Bible tells how he developed spotted and speckled cattle, sheep, and goats by placing rods from trees, partially stripping them of their bark so they would appear spotted and marked, in the watering troughs where he animals came to drink. As you may have guessed, the flocks conceived before the spotted rods and brought forth cattle, “rings raked, speckled, and spotted,” and incidentally Jacob waxed exceedingly rich.
Moses, too, was a master at suggestion. For forty years he used it on the Israelites, and it took them to the promised land of milk and honey. David, following the suggestive forces operating on him, slew the mighty, heavily armed Goliath with a pebble from a slingshot.
William James, father of modern psychology in America, declared that often our faith [belief] in advance of a doubtful undertaking is the only thing that can assure its successful conclusion. Man’s faith, according to James, acts on the powers above him as a claim and creates its own verification. In other words, the thought becomes literally father to the fact. For further illumination of faith and its power, I suggest that you read the General Epistle of James in the New Testament.
Let us go into the field of sports where everyone who has ever witnessed a football or baseball game has actually seen this power of suggestion at work. The late Knute Rockne, famous coach at Notre Dame, knew the value of suggestion and used it repeatedly. But he always suited his method of applying it to the temperament of the individual team. A story is told that on one Saturday afternoon Notre Dame was playing in a particularly gruelling game, and at the end of the first half was trailing badly. The players were in their dressing room nervously awaiting the arrival of Rockne. Finally the door opened and Rockne’s head came in slowly. His eyes swept inquiringly over the squad --”Oh, excuse me, I made a mistake. I thought these were the quarters of the Notre Dame team.” The door closed and Rockne was gone… Puzzled and then stung with fury, the team went out for the second half --and won the game.
Other writers, too, have explained the psychological methods used by Rockne and have told how the late Fielding Yost of Michigan, Dan McGugin of Vanderbilt, Herbert Crisler of Princeton, and dozens of others, used the “magic” of suggestion to arouse their teams to great emotional heights.
Before the rose Bowl game of 1934, the “wise” tipsters rated the Columbia team as “underdogs.” They reckoned without Coach Lou Little and his stirring talks to his players day after day. The game started and everyone knew that Columbia “was in there.” When the whistle blew for the end of the game, the Columbia men were the top dogs over the “superior” Stanford team.
In 1935 Gonzaga University beat powerful Washington State 13 to 6 in one of the most upsetting games every seen in the West. Gonzaga was a non-conference team, while the Washington State team, because of its great record, was thought to be unbeatable. Newspaper stories at the time reported Sam Dagley, assistant coach, as having declared that Gonzaga played inspired football, and he revealed that Coach Mike Pecarovich for half an hour before the game played “over and over” a phonograph record of one of Rockne’s most rousing pep talks.
Mickey Cochrane of the Detroit Tigers a number of years ago literally drove a second-division-minded group of baseball players to the top of the American League by using the same power of the repeated suggestion. I quote from a newspaper dispatch: “Day after day, through the hot, hard grind, he [Cochrane] preached the gospel of victory, impressing on the Tigers the ‘continued thought’ that the team which wins must go forward.’
You see the same force actively at work in the fluctuations of the stock market. Unfavourable news immediately depresses prices, while favourable news raises them. Intrinsic values of stocks are not changed, but there is an immediate change in the thinking of the market operators, which is reflected at once in the minds of the holders. It is not what will actually happen, but what security holders believe will happen that causes them to buy or sell.
In the depression years --and there may be years like them in the future-- we saw this same suggestive force working overtime. Day after day we heard the expressions, “Times are hard,” “Business is poor,” “The banks are failing,” “Prosperity hasn’t a chance,” and wild stories about business failures on every hand, until they became the national chant, and millions believed that prosperous days would never return. Hundreds, yes thousands, of strong-willed men go down under the constant hammering, the continuous tap, tapping of the same fear vibratory thoughts. Money, always sensitive, runs to cover when fear suggestions begin to circulate, and business failures and unemployment follow quickly. We hear thousands of stories of bank failures, huge concerns going to the wall, etc., and people believe them readily and act accordingly.
There will never be another business depression if people generally realize that it is with their own fear thoughts that they literally create hard times. They think hard times, and hard times follow. So it is with wars. When peoples of the world stop thinking depressions and wars, they will become non-existent, for nothing comes into our economic scheme unless we first create it with our emotionalized thinking.
Dr. Walker Dill Scott, eminent psychologist and long president of Northwestern University, told the whole story when he said: “Success or failure in business is caused more by mental attitudes even than by mental capacities.”
Human beings are human beings the world over, all subject to the same emotions, the same influences, and the same vibrations, and what is a big business, a village, a city, a nation but merely a collection of individual humans controlling and operating it with their thinking and believing? As individuals think and believe, so they are. As a whole city of them thinks, so it is; and as a nation of them think, so it is. This is an inescapable conclusion. Every person is the creation of himself, the image of his own thinking and believing. As King Solomon put it, “For as he thinketh in his heart, so is he.”
Recall the panic on the night of October 20, 1938, when Orson Welles and his Mercury Theatre players put on the air a dramatization of H.G. Wells’ novel, The War of the Worlds. It was a story of an invasion by some strange warriors from the planet Mars, but it caused fright among millions of people. Some rushed out-of-doors, police stations were besieged, eastern telephone exchanges were blocked. New Jersey highways were clogged. In fact, for a few hours following the broadcast, there was genuine panic among millions of listeners because they believed our earth was being attacked by invaders from Mars. Yes, indeed, belief can and does cause some strange and unusual happenings.
Rallies held in schools and colleges just before important athletic contests are based on the same principles --speeches, songs, and yells become the means of creating suggestion and arousing the will to win. Many sales managers employ the same principle in their morning sales meetings when frequently music from an orchestra, radio, or phonograph is used to emotionalize the salesmen and to get the idea over to them that they can beat all their previous sales records. The same principle with varying technique is basic in the army --in fact, in all armies. The commands and formations constantly repeated in close-order drill develop in the men instant obedience, which ultimately becomes instinctive; the commands and formations become so fixed in their minds and bodies that their movements are almost automatic --all of which in turn creates self-confidence which is absolutely necessary in active conflict.
It is very important to remember that while the subconscious will get into action at once under the impetus of the commands or suggestions which it receives from the conscious mind, or which come from outside sources and are transmitted to it via the conscious mind, it gets results quicker if the conscious mind accompanies its message with a mental picture of the desired goal. It may be faint, sketchy, or even unfinished, but even if it is only an outline, it will be sufficient for the subconscious to act upon.
And this brings us to rituals and ceremonies which are performed amid dramatic settings in churches and secret orders, all designed to appeal to the emotions and to create a mystical picture in the minds of the beholders. These rituals, no matter what the setting, are there to hold your attention and to link the hidden meanings of these symbols with the particular ideas that are to be implanted in your mind. Various lighting arrangements, different paraphernalia, often a special garb for those directing the operations, all to the accompaniment of soft, often religious, music, help to create a mystical, or what some term a spooky, atmosphere in order to put you in the proper emotional, and incidentally receptive, state. The idea is as old as history. Not only the most civilized people but also the most primitive savage tribes have their characteristic ceremonials. Similar methods for impressing the individual are employed at mediumistic séances and crystal-gazing performances; even the gypsy phrenologist considers it a part of her “props.” Without this atmosphere, which tends to make our conscious mind drowsy and even temporarily puts it to sleep, we would not be so easily convinced, for the desire to satisfy completely our longings for the mystical and miraculous is often not sufficient by itself to permit conviction.
This is not said with any idea of being sacrilegious, but to present a picture of the historic method of appealing to the masses, and to point out how awakening and stirring their emotional interest prepares the way to approach their reasoning mind. Appeal by drama is the first step in arousing the emotions of the people, no matter for what purpose.
Could the late Aimee Semple McPherson, she with the long flowing white robe and picturesque auburn hair-do, have put over her great act of saving souls as well as achieving healings, without her superb understanding of the power of the dramatic? It’s something to wonder about, because Billy Sunday in his best table-sliding act was a novice compared to Aimee when it came to showmanship or a matter of plain impressiveness. She with her many artifices and stage settings put on a most solemn performance, and her followers, on the Pacific Coast at least, declare that the results she got were real and lasting. This is no reflection on the memory of Mrs. McPherson, for her followers were very sincere and believed in her work, her teachings, and the results --and that’s all that matters.
However, there are men and women with strong personal magnetism, and great orators, who can get the same emotional effect without “props” or stage setting to aid them. They are masters of tone effects, emotional appeal, gesticulations, bodily movements, eye magnetism, etc., by which your attention is held and you yourself are thrown wide open to their driving appeal.
Let’s consider charms, talismans, amulets, good-luck pieces, four-leaf clovers, old horseshoes, a rabbit’s foot, and countless other trinkets which thousands of people believe in. By themselves, they are inanimate harmless objects without power, but when people breathe life into them by their thinking they do have power, even though the power isn’t in them per se. The power comes only with the believing --which alone makes them effective.
Two outstanding illustrations of this are found in the stories of Alexander the Great and Napoleon. In Alexander’s day, an oracle proclaimed that whoever unloosened the Gordian knot would become ruler of all Asia. Alexander, as you may remember, with one stroke of his sword cut the knot --and rose to tremendous heights and power. Napoleon was given a star sapphire when a child, with the prophecy that it would bring him luck and some day make him Emperor of France. Could it have been anything but the supreme belief in the prophecy that carried these two great men to a place in the hall of fame? They became supermen because they had supernormal beliefs.
A cracked or broken mirror isn’t going to bring you bad luck unless you believe in it, and as long as the belief is fertilized, nurtured, and made a part of your inner self, it’s going to bring you bad luck --believe it or not, because the subconscious mind always brings to reality what it is led to believe. One of our presidential candidates of a few years back, a man of high attainment and regarded by many as a man of great intelligence, was pictured as standing before the door of his barn above which was nailed an old good-luck horseshoe. The story goes that it was upside down. He was defeated. However, I mention this chiefly to show that beliefs in charms and symbols are not confined to simple, naturally superstitious people, but are frequently held by even the most enlightened.
It is claimed that there are people with certain mind powers which, when directed at plant life, such as grain, vegetables, flowers, and trees, can make them grow more abundantly. A number of years ago we had an old Swiss gardener who insisted that we replace in our yard a number of small trees and shrubs. At first I couldn’t see the reason for digging up the old ones and replanting others, but the old man’s insistence prevailed. I observed that in planting them, just after he got the small trees in the soil and covered the roots, he engaged in some sort of audible Mumbo Jumbo. He did the same with the shrubs. One day, my curiosity piqued, I asked him what he was “mumbling about” as he placed the trees and shrubs in the ground. He looked at me searchingly for a moment, then said: “You may not understand, but I’m talking to them, telling them they must live and bloom. It’s something I learned when I was a boy from my teacher in the old country , Switzerland. Anything that grows should have encouragement and I’m giving it to them.”
It is a long way from Switzerland to British Columbia, but in that Canadian province is a tribe of Indians, the members of which always talk to the halibut and salmon lines, hooks, and so forth, before actually starting to fish, claiming that if they didn’t the fish wouldn’t bite. Many are the tales of South Sea Islanders who offer food to their tools and implements, talking to them as though they were alive, and beseeching them to get results. It isn’t a great jump from those customs to the blessings offered at ship launchings or at sailing times of large fishing fleets in all civilized countries even today, where prayers are offered for successful voyages or ventures.
Observers have often declared that there appears to be a kind of affinity between certain humans and plants, which the plants seem to feel. There are thousands of professional gardeners who will plant seeds only at certain times of the moon. Superstition, you say? Perhaps it is practical mysticism. The Yale investigators referred to previously have also concluded that electrical fields play a major part in plant life, and certainly that is scientific.
When I think of those who plant only at certain times of the moon, I recall a thrifty neighbour of mine who, although a man of intelligence and mature years, had his hair cut at only certain times of the moon. I don’t remember whether it was when the moon was waxing or waning that he would visit the barber, but whatever the phase of the moon, the time he selected, he maintained, caused to hair to grow less abundantly than if he had it cut at other times. I asked him once where he got such an idea and he glared at me as though I were belittling his intelligence. I never did get an answer to my question.
What has been said about plant and animal life may cause a lot of materialistic people to take violent issue, but it must be remembered that there are many forces at work in the world of which we know little or nothing. Consider how many new principles were developed in World War II. As this is written, the American Rocket Society has made application to the United States Government for land on the moon. Perhaps the application was made in a spirit of facetiousness, but who knows when some “Buck Rogers” will pilot a rocket plane to the moon? I, for one, wouldn’t say it couldn’t be done some day, for I don’t know and neither do those who say it is impossible.
Without question human imagination or visualization and concentration are chief factors in developing the magnetic forces of the subconscious mind. You have often heard the statement, “Hold the picture,” and that, of course, means holding the mental picture or vision. Here again is where suggestion --repeated suggestion-- plays a part. For example, you would like a new home and your imagination goes to work. At first you have only a hazy idea of the kind of house you would like. Then, as you discuss it with other members of your family or ask questions of builders or look at illustrations of new houses, the picture becomes clearer and clearer, until you visualize the house in all its particulars. After that the subconscious mind goes to work to provide you with that house. It may come into manifestation in any number of ways. You may build it with your own hands, or it may come to you through purchase or from the actions of outsiders. Its manner of coming is of no great consequence.
The process is the same when you are after a better job or planning a vacation trip. You’ve got to see it in your mind’s eye, see yourself as holding that job, or actually taking the trip. Some of our fears become realities through our imaginations, just as Job’s did. Fortunately, many of them do not, if we hold the mental picture only temporarily, or at least not long enough to have it focused fully upon the screen of our subconscious. The Biblical warning, “Where there is no vision, the people perish,” is a fundamental truth, whether it be considered individually or collectively. For without the mental picture of accomplishment, little is done. You want a better job? You’ll get it when you give your subconscious mind a mental picture of yourself holding that job.
As I write this, I think of the many experiences related to me by those who have used this science during the years, and I want to give you some of the stories, for in them you may perhaps find clues to an even more effective use of the principles and the mechanics of applying them, which I am setting forth.
A friend got the idea of building a boat. He knew nothing about boat construction, but believed that with some simple instructions he could build one. So he went ahead. In the course of the construction he found that he needed an electric drill, but he didn’t want to spend $75 or $80 for the kind he wanted, especially when it would be used only a few months. First, he tried renting a drill, but inasmuch as it could be used only at night and had to be returned early the next morning, he found such an arrangement very inconvenient.
Then he told me: “I got thinking one night that somewhere there was a drill for me and I would have it placed in my hands. The more I thought about it, the more I thought it possible. However, nothing happened for several days; then one evening a friend who owned a sizable garage --a man I hadn’t seen for a couple of years-- came to see me. He, too, was interested in boats, and hearing that I was building one, said he’d like to look it over. He saw me floundering around with the heavy half-inch drill I was using and asked me where I got it. I told him I had rented it and he laughed, saying, ‘Come over to the shop tomorrow and I’ll lend you a smaller one which you can handle much easier.’ Needless to say, I got it and kept it during all the period I was constructing the boat.
“A somewhat similar experience happened when I was cutting the ribs. I had a small jig saw, but found that it wouldn’t cut through three-quarter-inch lumber. Then I found myself wishing for a band saw --that thought led me to a place a few blocks away from my house where I knew there was a woodworking shop. I could use the band saw if I paid the owner fifty cents an hour for its use. However, I found that I was running to and from my home, first to fit the ribs and then to shape them, and losing too much time in the process. I frequently said to myself during those days that there was some easier way to get use of a band saw, and there was.
“The following Sunday another friend came to see how the boat was getting along and when I told him that I had been slowed down without the use of a band saw, he too laughed, saying, ‘I bought one Thursday and I will not be using it for some little time. Got to get my shop fixed up and in the meantime you’re welcome to use it.’ As a matter of fact, he delivered it to me that same day and I kept it a number of months. I finished the boat!”
Another man told me the story of how he got the use of a thirty-foot extension ladder with which to paint his house. “I thought I would undertake the painting in my spare time,” he told me, “and began looking around to find where I could get the use of a ladder. I found places where I could rent one, but they fixed time requirements which didn’t fit into my plans. I don’t know how many times I said to myself: You’re going to find a ladder. And I did. It was Memorial Day, and while in my back yard I happened to notice that a neighbour across the street from me was using a long ladder to wash off the walls of his house. I called to him, asking where he got the ladder. He told me he had bought it when he purchased the house. That afternoon it was in my back yard, and I had the loan of it for several weeks!”
Another man told me that shortly after the United States entered the war, he wanted a garbage can of a certain size, but because of priorities he was unable to locate what he wanted. He said he visited second-hand stores, junk-shops, bakeries, and garages, in an endeavour to find the kind of container he wanted, but without success. He was about to give up hope when one morning he noticed workmen who were making repairs on a concrete building across from his home. They were using some waterproofing material from a can, exactly the kind of can he had pictured for his own use. He said he asked the man in charge of the work what would be done with the container when the work was finished and he was told that it would be left on the ground to be hauled away. He then explained his wants, and a couple of days later the container was in his garage --the workmen had not only emptied it but had washed and scrubbed it before delivery!
I had taken my car to a shop owner for repairs to the ignition system, after several had failed to locate the trouble. I told him how the car had been acting, and after listening he said, “I believe I can fix it.” I casually remarked, “Belief is a great thing, isn’t it?”
“You bet it is. Thought is the greatest force in the world and the dumb ducks laugh when you talk about it,” he answered rather caustically.
“I don’t, I’m interested,” I replied. “Tell me of some instances where you have demonstrated the power of thought.”
“I could keep you here all day telling you of its power --at least in my own life.”
“Tell me a few. When did you first become aware of it?”
“Oh, I guess about twelve years ago when I fell and broke my back. I was in a cast for a long time and the doctors told me that even if I recovered I would be crippled for the rest of my life. As I lay on my back in the hospital worrying about my future, I frequently thought of the words used by my mother to the effect that ‘One just has to believe.’ One day it dawned on me that if I could hold on to the mental picture I was going to be all right, and if I believed in it sufficiently, I could get well. To make a long story short, here I am crawling over and underneath cars, and far from being a cripple as you can see for yourself.”
“Very interesting. Tell me of more cases,” I urged.
“Well, I’ve used it frequently to get more business. As a matter of fact, this present location is a result of it. As you know, I was burned out at my old place a few weeks ago and, owing to the war, space like this in the city is well-nigh impossible to find. For two or three days, worrying about my possible inability to get another location, I deliberated whether I should attempt to continue with the business or go to work for someone else. Then one night I made up my mind I would continue in business for myself. That was the turning point, and just before I went to sleep I said to myself, ‘Oh, you’ll find a place within the next few days. This thought power hasn’t failed you yet.’ I went to sleep with full confidence that the place would be forthcoming. The very next day I went over to see the painter where I had taken the car I saved from the fire, and mentioned that I was looking for another place. ‘That’s funny,’ he commented, ‘you can rent this space, for I’ve just bought the building in the next block from an owner who wanted to retire.’ And here I am on a main thoroughfare and with more business than I can possible handle!”
I know that some readers will say that these are merely coincidences, but my files are filled with similar “coincidences.” To some of you they may be just that, but those who are acquainted with this science know that these things have come about as the result of intensified thought or mental picture-making. However, we come again to a matter of opinion --the difference in conclusions between those who think this is all nonsense and those who know that the things we think materialize after their kind.
Again we are reminded of what Paracelsus said: “Men who are devoid of the power of spiritual perception are unable to recognize anything that cannot be seen externally.”
It is pretty well agreed that the subconscious mind works as a result of images thrown upon its screen, but if there is something wrong with your projection apparatus or the original slide, then the projected image is blurred, inverted, or a total blank. Doubts, fears, counterthoughts, all have a part in blurring the pictures you consciously desire to project.
Those who have well-developed imaginations, such as great artists, writers, and inventors, possess the ability to visualize or to make mental pictures almost at will. However, with the mechanics which will be enlarged upon later and the explanations already given, anyone following them should have no difficulty in being able to see in his mind’s eye the things, objects, or situations as he desires them to be in reality.
One of the greatest fishermen I ever knew used this visualizing method. He could sit in a boat with one or two others and pull trout after trout out of the water, while his companions, using the same kind of bait or fly and with apparently the same mechanical technique, cast or dropped their flies or hooks in the same places repeatedly, but without results. I asked him about it one time and he laughingly replied: “I put the old ‘squeeza-ma-jintum’ [his word for magic] on them. I figuratively or mentally get down there where they are, and tell them to hook the bait or fly. In other words, I see them snapping at the hook and believe that it will work. That’s all I can give you in the way of an explanation.”
This story was told to another fisherman not blessed with the first fisherman’s luck, and he scoffed at it. “Ridiculous,” he declared. “Any good fisherman must know the stream, the holes, the habits of the fish, the type of bait or flies to use, and he’ll catch them if they are there.” However, he couldn’t explain how others skilled in fishing technique could fish in an identical spot and still not catch them like the man who used the old “squeeza-ma-jintum.” The writer is not a fisherman, but surely if this law of attraction works in other ways, there is no reason why it could not be used advantageously in fishing.” *
*Ben Hur Lampman, associate editor of The Oregonian, author of many articles and books on fishing and kindred subjects, twice an O. Henry Memorial Award winner, and a recognized naturalist, upon reading the foregoing said:
“The man who says that it is ridiculous to consider your fishing friend as claiming there’s some sort of magic or attraction at work when he catches fish when others fishing in the same spot get mediocre results, merely makes himself ridiculous by displaying his ignorance. I can’t explain how your friend is always so fortunate in making his catches beyond saying that there is decidedly something psychic about successful fishing. Any one who has studied the habits of fish and tried to catch them sooner or later realizes that there is more to successful fishing than merely throwing a lure or bait into a place where the fish are supposed to be. Just what the relationship is between mind and fish --if any-- I can not explain, but having been a student of fish, their ways and habits practically all my life, I do know that in successful fishing there is an unexplainable element or factor at work --call it what you please. I say it is something psychic and undoubtedly in the realm of psychic phenomena lies the explanation of the so-called fisherman’s ‘luck’ or the ‘squeeza-ma-jintum’ or magic of your successful fisherman friend.
Now, let’s go into the field of golf. For many years I was interested in the game and was a member of several clubs. I frequently played with a man who in his younger days had been one of the world’s tennis champions. This man was one of the most amazing short-shot players on the Pacific Coast. With his mashie or mashie nib lick he could place the ball on any desired spot on the green with a dead stop, as close to or as far from the pin as he desired, and he was usually down in one putt. His putting, too, was an art to marvel at.
“How did you do it, George?” I asked him one day when he amazed everyone in our foursome with what could be called phenomenal shots. “Well,” he replied, “you’ve played handball and squash, and you know what it means to place your shots on the front wall. You intuitively place it high or low or so it will rebound to a side wall or result in a kill or an extremely low ball. I learned placement years ago in tennis. You have sort of a mental picture where you want the ball to go or land before you hit it with your racquet or hand. I use the same principle with my short shots and putting. In other words, when I face the green and before I swing my club, I have an instant mental picture of where I want the ball to land, and when I putt I actually see the ball dropping into the hole. Of course, a proper stance, knowledge of handling the clubs, and so forth, are vital. But most golfers have that and still don’t get results. It is true that I spend menay hours in practice, so do others; but the main thing is that I just seem to know where the ball is going to land before the club its it. There’s a confidence or a belief existing that I can do it and with a mashie or mashie nib lick I cause a backspin that will bring the ball to a dead stop when it lands.”
For you who may raise your eyebrows at this, let’s examine the facts given in a newspaper story written by the famous sports writer, Grantland Rice. It appeared in the middle ‘thirties and had to do with the phenomenal amateur golf player, John Montagu. Rice declared that Montagu could run rings around anyone and that the ball always landed where he wanted to place it, whether 300 yards down the fairways or a chip shot to within two or three feet of the cup, and then when he putted it was like the crack of doom. Rice said that the ball went where Montagu wanted it to go. Now let’s read Montagu’s own explanation as given in the same newspaper story. He said: “Golf to me is played with the head, mind or brain or whatever you wish to call it. Of course, there are fundamentals of stance, grip, swing; but I must have a clear, clean mental picture of what I am doing before I play the shot. That mental picture takes charge of the muscular reaction. If there is no mental picture --what happens is a mere guess. This means almost endless concentration of thought if you are under pressure and there is no thrill in any game unless you are under pressure.”
Gene Sarazen, who was one of the greatest golf professionals of all times, used similar methods in his matches, and if you read his little book Golf Tips, you will find that he has much to say about mental pictures, objectives, concentration, and confidence. All golfers have heard of “mental hazards.” In reality, they are bunkers, traps, water hazards, etc. But in the imaginations of many players they are formidable handicaps to put fear into the hearts of the players. On one course where the writer often played there was a water hole. The distance from the tee to the hole was about one hundred and twenty yards spanning a small pond approximately fifty feet wide, an easy shot with a mashie or a mashie nib lick for the average player. One member of the club who had been a great baseball and football player in his younger days, for a long time could never get over this water hazard. Invariably with his irons he would put ball after ball into the water, to the accompaniment of profanity on his part and laughter on ours. Finally, as the months went by he took to using his spoon and hitting the ball far beyond the green. One day I said to him, “I know, the water fools you, but the next time just blot out of your mind the picture that there is water between the tee and the green and see instead, mentally, an easy short fairway before you.” The first time he followed the suggestion his ball fell a few inches from the pin, and from that time on, he later told me, as long as he followed the blotting-out technique, he never had any trouble; but when he was unable to concentrate on his own mental picture, due to the joshing from other members of his foursome, he landed in difficulties.
In observing many pool and billiard games, I am convinced that certain skilled players influence the direction and fall of the balls by mind control, although they may be completely in ignorance of the power they are using. If it can work on a golf ball, it certainly can work on a billiard ball.
Roy Chapman Andrews tells the story of a San Antonio, Texas, man, who with a twenty-two calibre rifle fired more than 14,500 shots at small blocks of wood tossed into the air without a single miss. Mr. Andrews emphasized perfect timing and remarkable accuracy. Nothing was said of the mind-pictures; but if you have ever done any prolonged trap or target shooting, you know the part visualizing plays.
One finds the same sort of “magic” at work in all fields of sports. Great baseball batters, expert forward-passers in football, accurate drop-kickers --all consciously or unconsciously picture connecting with the ball and placing it where they want it to go. Certainly, practice, timing, and so forth, all have their primary importance, but the mental side must never be overlooked.
In this connection, I was impressed by several statements made by Dr. Marcus Bach in his recent book, They Have Found a Faith. Dr. Bach tells of bowling with Father Divine, and of observing from the way Father Divine selected a ball, and from his stance and delivery, that he was no bowler. Yet Father Divine made a strike on his first try and, according to Dr. Bach, it was one of the prettiest strikes he ever saw. Dr. Bach says: “Father’s nonchalance was characteristic. He rubbed the soft palms of his hands together as if to say, ‘Well, what do you expect when the Lord rolls one!’” *
*From They Have Found a Faith by Marcus Bach, Copyright, 1946. Used by special permission of the Publishers, The Bobbs-Merrill company.
Again Dr. Bach speaks of an interview with Rickert Fillmore, manager of Unity City and son of one of the founders of the Unity movement, in which he asked if the works of Unity could be applied to a real estate venture. Mr. Fillmore replied, “If it works at all, it works everywhere.”
Many readers of this book may not be golfers or billiard players, but here’s a simple experiment that will demonstrate to you this strange power of attraction through visualizing or making the mental picture actually work. Find a few small stones or pebbles which you can easily throw and locate a tree or a post of six to ten inches in diameter. Stand away from it twenty-five or thirty feet or any convenient greater distance and start throwing the pebbles in an endeavour to hit it. If you are an average person, most of the stones will go wide of their mark. Now stop and tell yourself that you can hit the objective. Get a mental picture of the tree figuratively stepping forward to meet the missile or the stone actually colliding with the tree in the spot where you want it to strike, and you’ll soon find yourself making a perfect score. Don’t say it’s impossible. Try it and you’ll prove that it can be done --if you will only believe it.
In the early days of wartime gasoline rationing when most people didn’t consider getting additional coupons a criminal offence, a friend found he didn’t have enough gas to take him to his duck lake. One Sunday while in his home he told me how he had secured sufficient coupons to make several trips to the shooting grounds. Said he: “I had just about given up the idea of duck shooting this fall when the thought occurred to me that I could put this Mind Stuff to work and get some more gas. Of course, everyone around the office knew that I wanted to go duck shooting and most of them knew of my problem. Whether they passed out word to their friends I do not know, but I got more coupons than you could shake a stick at. I had the constant picture of going hunting and using my automobile and of someone giving me coupons. It may be hooey, but I got the gasoline coupons. Even a farmer friend gave me gas out of his allotment.”
Now let’s take this same science into the kitchen. Did it ever occur to you that the so-called good cooks use this same science, some consciously and others unconsciously? Two people can attempt to make the same kind of pie. Identical ingredients will be used and instructions followed to the letter --one will be a failure while the other will be the last word in culinary achievement. Why? In the first case, the one cook approaches pie-making with trepidation. She knows she has had pie failures in the past and wonders how this one is going to come out. She doesn’t have a perfect mental picture of an appetite-satisfying golden brown crust with a wonderful zestful filling. She’s upset and nervous, and, without her knowing it, her uneasiness is communicated to her pie-making. The second one knows that she knows that the pie is going to be “tops” --and it is. That primary mental picture --her belief-- makes it so.
If you are a mediocre cook and you like to cook --that’s a very necessary requisite too --sell yourself on the idea that you can prepare superior dishes and you can do it, for you have the forces inside of you and they will come to your aid of you will only believe in them and call upon them. So put your heart and soul into the next pie you make and even you will be surprised at the results when you see the realization of your mental picture of the perfect pie.
The same law will work no matter where it is applied, and that goes for everything from fishing to money-making or success in business. Let’s take an example out of the war. General Douglas MacArthur declared when he left the Philippines: “I shall return.” With our Pacific Fleet in ruins at Pearl Harbour, practically no airplanes or transports at the time, and with the Japanese in control of most of the South Pacific, MacArthur had no physical evidence that he would ever return. However, he must have had a mental picture of his return or he would have never made the statement. It was a statement of confidence or belief, and history relates his triumphant return. Thousands of similar cases happened during the war and are happening today.